Search Engine Marketing

Marketing to a search engine is an ever-changing science. As the search engines modify the way they index sites in there hierarchy, you must also modify your site to best accommodate the new algorithms. Internal linking, specific page manual submissions and keyword density and modification must be considered.

Internal Link Structure Improves Search Engine and User Friendliness

The navigational links should be easy for search engine spiders to crawl deep inside and surf. If the search engine spiders are able to understand and follow your links, there is a likelihood of more web pages being indexed. Also, users who find your website easy to navigate are more likely to revisit your website. Your website's navigation must meet search engine optimization requirements, crucial to attaining online marketing success. Thus, if your website is plagued by a weak internal link structure, all your search engine optimization initiatives will result in nothing.

Click Range optimizes your website's internal navigation link structure to improve your search engine rankings. There are many websites that are developed without keeping SEO guidelines in mind. Often, the technology used in the design and development of these websites is cumbersome for search engine spiders to understand due to an improper link structure, also known as a "spider trap." At Click Range our SEO experts create a search engine spider-friendly internal link structure website strategy that avoids spider traps and ensures deeper search engine penetration.

We conduct thorough research of your website to discover internal link flaws and improve upon them to enable greater website penetration by search engine spiders. By creating search engine compatible link structures, Click Range ensures greater search engine indexing of your website pages, as well as improvement in your website ranking. A search engine compatible internal navigation link structure improves user experience. Finally, a smart internal link structure also aids in sharing of the Google Page Rank value equally among all sub pages, which means more web pages will appear in the search query results.

More about Link Advertising.

Manual Search Engine Submissions Make The Difference Online

Every search engine allows you to submit your website manually, ideally through an 'Add URL' or 'Suggest a site' link. While automated submission is a great low cost option, manual search engine submissions, though tedious, time-consuming and more expensive, are more effective. Most directories only allow manual submissions.

Just submitting your website to search engines does not guarantee top ranking on search engine results pages. Search engine submission is just the first step in search engine marketing. At Click Range, our manual search engine submissions ensure that your website ranks high among the top search engines. We submit your website to several top search engines line Google, Yahoo, MSN, Alta Vista, AOL, DMOZ, Hot Bot, AllTheWeb, ExactSeek and others.

While it can take weeks or months before your website is visible in the search engine's database, your website may have to be submitted to search engines several times before it will be indexed.

Click Range does an in-depth search engine optimization of your website prior to submitting it to major crawler-based search engines. Our web page optimization advances your website's visibility on search engine results pages to attract quality traffic and business. Click Range optimizes your web pages to target your specific audience and then manually submits your web pages to search engines for indexing. In the event of new pages/sections being added to your website, Click Range proactively updates and resubmits the existing content.

Contact Click Range today and start improving your reach...and range.